Syed Zameer

Services

Six areas of work, one objective: enquiries you can act on.

Each service is scoped around a business outcome. Nothing here promises a cost per lead, a ranking or a revenue figure — those depend on your market, offer, budget and follow-up, and anyone guaranteeing them is guessing.
6 services · 5 available now · 1 partly in development

All services

Availability

What's available now, and what isn't

Services are listed according to what I can actually deliver today. Where something is still being developed, the page says so rather than letting you find out mid-project.
Available now5 services

  • Performance Marketing & Paid Media

    Campaign architecture, budget allocation and optimisation across Google, Meta, TikTok and LinkedIn.

  • Lead Generation Systems

    Acquisition campaigns, landing pages, enquiry journeys and lead routing built as one system.

  • Conversion Optimisation

    Landing page and journey review, form friction, and structured testing to lift conversion rate.

  • Tracking & Analytics

    Conversion event design, tag implementation, campaign measurement and lead-source analysis.

  • Creative Strategy & Campaign Testing

    Advertising angles, creative briefs, hooks and the testing structure that tells you what works.

In development1 services

  • Marketing Automation & Lead Management

    Process design, routing and reporting are available now. Some platform-specific integrations are still being developed and are scoped per project.

What ‘in development’ means

The fundamentals are in place and can be delivered. Some deeper platform-specific integrations haven’t been delivered enough times to call them standard, so they’re scoped per project instead of sold as a package.

Common questions

Before you enquire

The questions that come up before a first call, answered without the sales padding.
How does pricing work?

There are no published rates, because a project fee depends on scope, the number of channels, how much of the tracking needs rebuilding and whether I'm working on retainer or a defined project. Tell me what you need and you'll get a specific number, not a package price.

Do you work as a freelancer or as an agency?

You work with me directly. There's no account manager layer, no junior handling your account, and no pretending otherwise.

Can you manage ads and also fix tracking?

Yes, and it's usually the right order. Reliable tracking first, then budget decisions on top of it. Media work built on untrustworthy conversion data is how budgets end up in the wrong place.

What do you need from me to start?

Read access to the ad accounts and analytics, whatever CRM or lead-handling records exist, and a conversation with whoever actually speaks to your enquiries. Lead quality definitions come from them, not from a dashboard.

How long before results?

Tracking and conversion fixes can be visible in days. Paid media optimisation is typically measured over weeks, and structural testing takes longer to read honestly. Anyone promising breakthroughs in week one is selling certainty they don't have.

Ways to work together

Three shapes most engagements take

They differ in how much of the journey is in scope and how long the work runs — not in how much attention the work gets. Scope decides the fee, so there are no package prices here.
01

Paid Media Management

Businesses that already handle incoming leads well, and need the campaigns held to a commercial number.

What’s in scope

  • Campaign structure across Google, Meta, TikTok and LinkedIn
  • Budget allocation, pacing and optimisation
  • Creative briefs, ad variants and a structured testing plan
  • Reporting tied to lead quality rather than clicks
02

Lead Generation System

Businesses losing leads between the ad click and an actual conversation.

What’s in scope

  • Acquisition and landing-page strategy
  • Conversion tracking that reports qualified enquiries
  • Lead routing and follow-up process design
  • Qualification criteria agreed with whoever answers the enquiries
03

Growth Marketing Partnership

Businesses improving acquisition continuously, rather than running a single campaign.

What’s in scope

  • Ongoing work across acquisition, conversion and measurement
  • A testing roadmap, with results read honestly
  • Tracking and reporting maintained as the business changes
  • Regular review of lead quality against commercial outcomes

Next step

Not sure which of these you need?

Describe the problem rather than the service. If the fix isn't something I can deliver well, I'll say so and point you somewhere better.

Discuss your projectWhatsApp me